LYRIC MARKET PARTNERS WITH HOSPITALITY HQ AS NEW FOOD HALL OPERATOR

US Property Management taps Hospitality HQ to curate and manage forthcoming food hall in the heart of Downtown’s Theater District

(Houston, TX; April 30, 2020)— Houston-based real estate development firm US Property Management has announced a new partnership with Hospitality HQ (HHQ) to serve as the operator of Lyric Market, set to open in late 2020. Helmed by award-winning chef, restaurateur, TV personality and cookbook author Akhtar Nawab, HHQ will oversee all management and operations of Lyric Market, from vendor curation and relations to day-to-day logistics and guest services.

Recognizing Houston’s exceptional dining landscape and highly-engaged community with a voracious appetite for variety, Nawab and his Brooklyn-based company plan to bring talented culinary creators from across the country to Lyric Market. Through thoughtful curation, Houstonians will get to experience delicious artisanal concepts, as well as try dishes from renowned chefs and restaurateurs.

Founding partner and CEO of HHQ, Nawab noted, “Houston has such a rich and diverse food culture, championing the city’s reputation as a culinary destination. Houstonians have truly worldly palates and an insatiable interest for all kinds of cuisines, which make the possibilities endless for a food hall. We're excited to have the opportunity to be in Houston and serve such a dynamic community." As the name implies, Hospitality HQ is dedicated to providing high quality hospitality at all levels, prioritizing the comfort, security and wellbeing of their guests as well as their tenants. At Lyric Market, HHQ’s presence will be evident through the food hall’s thoughtful design, from completely self-contained vendor bays to flexible, modular table seating, integrated takeout and contactless pay systems, and more. A veteran operator of renowned food halls and independent restaurants, including Inner Rail Food Hall in Omaha, Nebraska and innovative Mexican concept Alta Calidad in Brooklyn, HHQ is committed to bringing quality food, an immersive experience, and genuine hospitality to Lyric Market.

Interested vendors are encouraged to apply for more information, and can do so by filling out the contact form on the Lyric Market website. Vendors will benefit from the financial and promotional incentives that come with operating within a food hall, including lower startup costs, shared expenses, heightened visibility and marketing support, and more. Please visit lyricmarket.com/contact-us to find out more. About Lyric Market Located in the heart of Downtown Houston’s Theater District, Lyric Market sits on the city block at the intersection of Smith and Prairie Streets at (411 Smith). A magnet for Houstonians and visitors seeking a culturally rich and vibrant culinary experience, Lyric Market will house diverse culinary concepts and offer indoor and outdoor terrace seating. Opening in late 2020, Lyric Market will be open daily Monday through Friday (6am to Midnight), Saturday (8am to 2am), and Sunday (10am to 8pm). On-site valet and self-parking are available off Smith Street. About Hospitality HQ (HHQ) Hospitality HQ (HHQ) is a creative consulting and management group offering bespoke solutions for culinary-driven concepts across the United States. Helmed by award-winning chef, restaurateur, TV personality and cookbook author Akhtar Nawab, HHQ’s dynamic and comprehensive team prioritizes high quality service at all levels, producing systems for food and beverage concepts which consistently optimize guest experience. HHQ is currently the fastest-growing food hall management company in the country, with critically-acclaimed restaurant and communal dining projects located in Brooklyn (Alta Calidad), Omaha (Inner Rail Food Hall), New Orleans (Otra Vez) and Washington D.C. (Prather’s on the Alley), with forthcoming initiatives in Chicago (Dr. Murphy’s Food Hall; August 2020), Houston (Lyric Market; Winter 2020) and more to be announced.